Mobile Payments, Starbucks and Carrier IQ Update

Mobile Payments Aren't Always Mobile

A comScore report found that 56 percent of mobile users prefer to shop while in their house. Most of this m-commerce traffic comes from tablets. Common purchases are digital items such as songs, eBooks and magazines. Two-thirds of mobile shoppers said that they also buy daily deals, gift certificates, electronics and clothing. Only 42 percent said they did their shopping while at random places or at work. Here are more mobile trends from JiWire.


The Starbucks Mobile Experience
Starbucks is doing mobile payments right. They have 3 million mobile transactions a month and 26 million since January of this year. More than 9,000 Starbucks locations accept payments using their app. Only 5 percent of gift-card transactions are done with the app, but the trend is growing.

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Holiday M-Commerce, RIM’s "BlackBerry Mobile Fusion," and Somalian E-Finance

Holiday M-Commerce: Big Days for Mobile Shopping
Not surprisingly, Black Friday shoppers turned to their mobile devices in record numbers last week. Cyber Monday also showed impressive increases in the amount of shopping done via mobile.

  • eBay experienced a 250% increase in the number of sales via mobile on Black Friday, while PayPal reported a whopping six-fold increase in total volume, compared to Black Friday last year.
  • Findings from the National Research Foundation concluded that almost 33% of smartphone users planned to do research and price comparison on their mobile devices on Black Friday, and 13.7% planned to make purchases using their smartphones.
  • On Cyber Monday, 6.6% of all online sales were made via mobile, almost triple the percentage on the same day last year.

Comviva Launches E-Wallet Service in Somalia
Global mobile solutions firm Comviva has teamed up with Somalian telecom provider NationLink to bring its e-wallet service to under-banked and unbanked sections of the Somalian population. Comviva's mobile financial platform offers international inbound transfers, domestic transfers, utility bill payments, mobile ticketing service, and the ability to top up prepaid mobile time. The new service will allow Somalians unprecedented levels of convenience and security in their finances, and will open the door to many who have not previously had access to banking. This kind of innovation again demonstrates the power of mobile to revolutionize the way people across the globe accomplish everyday activities.

RIM to Offer Device Management for Android, iOS
BYOD has been a hot button topic for the Dose lately. RIM is now making a move to capitalize on its expertise in enterprise mobility management and mobile security with "BlackBerry Mobile Fusion," a multi-platform device management system targeted at enterprises. This service represents a significant step by RIM to stay current as enterprises are increasingly moving away from BlackBerry, and as the BYOD culture gains momentum.

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Not a Trend You Say?

Mobile payments is more than a trend. It’s the future. PayPal is processing $10,000 in mobile payments per minute. eBay is showing the same. Get on the mobile payment bandwagon. It is here, it was here, and it's growing. PayPal expects $3 billion in volume for mobile payments this year. The company has also popped into the NFC field with a tap-to-transfer-funds option on the Android app (if the phone has NFC). Something to watch out for, mopay is trying to use HTML5 to enhance its mobile payments platform, but it's unclear to what end.

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3 Ways Mobile Payments Can Be More Than Just NFC

Many different companies are selling their own ways to do mobile payments in the wake of Google Wallet, Square and the market's excitement for NFC adoption. Two new BlackBerry phones are MasterCard-enabled via NFC. People are loving Google Wallet, but the mobile payment wave is just beginning. Three upcoming mobile payment options are examples of how it can be done differently than what is out already.

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